Modegraf Brand Anatomy · Phase 0
No overall grade. Seven clear perspectives.
Brand Anatomy shows where the current record is substantial and where information is missing. Every assessment leads back to criteria, sources and observation time.
Read method & statuses01 · Criteria matrix
Read brands side by side.
| Criterion | Nordform Atelier | Valen Common | Loom & Field |
|---|---|---|---|
| Product dataComposition, measurements, construction, care, variants and identifiers. | Substantial 4 of 4 products contain variant, care, construction and measurement records. | Substantial 4 of 4 products contain variant, care, construction and measurement records. | Substantial 4 of 4 products contain variant, care, construction and measurement records. |
| Material transparencyFibre share, fabric weight, material source, recycled content and certification records. | Substantial 4 of 4 products contain fibre share and fabric weight. | Substantial 4 of 4 products contain fibre share and fabric weight. | Moderate 3 of 4 products contain fibre share and fabric weight. |
| Supply-chain transparencyManufacturing country, factory, subcontracting and responsible economic operator. | Substantial 4 of 4 products name a manufacturing country; brand headquarters are recorded in the registry. | Substantial 4 of 4 products name a manufacturing country; brand headquarters are recorded in the registry. | Moderate 3 of 4 products name a manufacturing country; brand headquarters are recorded in the registry. |
| Claim evidenceSpecificity and support for environmental, ethical, quality and origin claims. | Not assessed The synthetic catalogue contains no environmental or ethical claim dossiers. | Not assessed The synthetic catalogue contains no environmental or ethical claim dossiers. | Not assessed The synthetic catalogue contains no environmental or ethical claim dossiers. |
| Commerce reliabilityPrice, stock, delivery, returns and stability of merchant conditions. | Substantial 4 of 4 products contain price, stock, shipping and return conditions. | Substantial 4 of 4 products contain price, stock, shipping and return conditions. | Substantial 4 of 4 products contain price, stock, shipping and return conditions. |
| Fit confidenceProduct measurements, size charts, model data, fit feedback and brand consistency. | Moderate 4 of 4 products contain garment measurements and a fit description. | Moderate 4 of 4 products contain garment measurements and a fit description. | Moderate 4 of 4 products contain garment measurements and a fit description. |
| Durability & repairTesting, construction, warranty, repair offer and long-term use evidence. | Moderate 4 of 4 products contain fabric-weight and construction records. | Moderate 4 of 4 products contain fabric-weight and construction records. | Limited 3 of 4 products contain fabric-weight and construction records. |
02 · Reading rule
More data does not automatically mean better products.
A substantial evidence state means only that Modegraf can inspect and display more concrete information. It is not a universal quality, ethics or sustainability rating.